by TheGivebackAgency | Nov 2, 2017
Nelson Walker Wines is a new company supplying top quality wines at great value prices, from selected vineyards around Australia’s premier wine growing regions specifically for the Chinese market. They approached G&A for a company logo, a brand for their Thirsty Matilda wines, and a product catalogue. We came up with a vibrant, lively, and passionately Australian-looking brand and set of labels for Thirsty Matilda, featuring Australian Outback landscapes and a splash of rich colour representative of Aboriginal paint pigments made from the land.
We also wrote, created the content and co-ordinated production of the catalogue. Nelson Walker’s Chinese clients can now compile their own special event or corporate wine brand and labels from components and templates generated by G&A, or order a completely bespoke label done from scratch.
by TheGivebackAgency | Nov 2, 2017
NEW WORLD: EAT WELL, LIVE WELL
New World Northwood launched the Eat Well, Live Well programme to contribute to keeping the local community in good health. They partnered with nutritionist Beck Ward to educate customers on healthy eating habits, and making nutritious meals and snacks on a budget. We created a brand for Beck and her programme called ‘Eat Well, Live Well, Love Food,’ which has now been picked up by New World nationwide!
We produced materials announcing the initiative and introducing Beck, including a DLE; a template for a monthly printed and digital newsletter; in-store pull-up banners; recipe templates for their food bag service, and more!
by TheGivebackAgency | Nov 1, 2017
The Carter Group approached us to create a brand identity for their new industrial inland port development at Rolleston. The brief was to develop a strong visual identity to match the weight of the amazing opportunity this creates for South Island logistics and local businesses. We developed a brand, designed and built them a website, and are now in the process of putting together the rest of their collateral including brochures, billboards, advertisements and stationery.
by TheGivebackAgency | Nov 1, 2017
Private selling of houses is a growing trend. G&A enthusiastically took on the challenge of presenting this entirely new way of selling real estate to the public. We created a friendly, approachable brand that promotes benefits to the seller and puts sellers in the spotlight, not agents. We created visual brand elements including the first of a range of entertaining short cartoons imagining what sellers might do with the money they save.
by TheGivebackAgency | Nov 1, 2017
Professional consultancy Procerto provides planning, engineering, design and build, and architectural services. They needed a sophisticated brand refresh that inspired confidence and conveyed thoughtfulness. Existing corporate colours were carried over from an earlier visual identity to retain familiarity with the brand.
WEBSITE
The first piece of collateral to be rolled out in the rebrand was updating Procerto’s website. G&A designed and built the website in-house, and helped the client develop the copy.
